Category Archives: Social Media

6 Steps to Successful LinkedIn Marketing

By Joanna Ciolek | Published: February 9, 2011

LinkedIn has build a reputation as one of the most effective business-oriented social networking sites. With over 90 million members in more than 200 countries, LinkedIn has something for everyone. And as LinkedIn is adding one new user per second, it’s becoming increasingly important for anyone to get on the bandwagon. Why is LinkedIn a [...]

Also posted in SEO/Marketing | Tagged keywords, LinkedIn, relationships, SEO, strategy, success, trends | 25 Comments

Refocus Your Social Media Marketing Game Plan

By Joanna Ciolek | Published: January 19, 2011

During 2010, many small businesses have adopted social media marketing into their businesses. We’ve seen many start to jump in and experiment with various campaigns on Twitter, Facebook and geolocation networks, such as Foursquare. It’s been fun playing but businesses need to get serious because social media of 2011 is all about results. And if [...]

Posted in Social Media | Tagged conversion, Facebook, LinkedIn, relationships, ROI, strategy, success, Twitter | 7 Comments

4 Golden Rules for Social Media Marketing Success

By Joanna Ciolek | Published: July 22, 2010

Social media marketing is exploding as brands are now realizing the potential behind getting involved in building online communities through blogging & social networks participation. By now, many small and large businesses have already tapped into and profited from social media. So what the best social media marketing strategy for a small business? How do [...]

Posted in Social Media | Tagged blog, branding, community, Facebook, LinkedIn, relationships, strategy, success, trust, Twitter, WordPress | 14 Comments

3 Reasons Why a Blog is the Best Social Media Tool for Small Businesses

By Joanna Ciolek | Published: May 20, 2010

It is no longer a question of whether or not businesses should be participating in social media – it’s just a question of how they can use the new online communities to help them get the word out. This is where the confusion comes in. Social media is where the customers are – and you [...]

Also posted in Blogging, SEO/Marketing | Tagged blog, branding, community, Facebook, relationships, ROI, SEO, small business, strategy, Twitter, WordPress | 26 Comments

Before Starting Your Social Media Marketing Campaign

By Joanna Ciolek | Published: April 29, 2010

Social media can be an extremely effective marketing channel for your business. Today, a lot of smaller businesses are feeling more encouraged to enter the social media world to market themselves but many are ill prepared and fail. Many join social networks not because they realize the value behind it or understand how to use [...]