Tag Archives: localized search

Top 10 Local Search Ranking Factors

By Joanna Ciolek | Published: June 15, 2011

A question of how to improve your ranking in Google Places is one that every small business owner has probably pondered. Yet with the number of factors influencing your position and the sheer amount of marketing choices you have at your disposal, it can be pretty intimidating to even know where to begin. To make [...]

Posted in SEO/Marketing | Also tagged , , , | 12 Comments

Outbound Marketing is Dead. Long Live Inbound Marketing.

By Joanna Ciolek | Published: June 8, 2011

While flipping through mail today I stumbled upon the usual suspects: direct mail postcards and fliers advertising amazing deals and sales that I’m completely uninterested in. I don’t know about you but I don’t even bother to read them – off to the garbage can they go. And I feel helpless to stop this unnecessary [...]

Posted in Blogging, SEO/Marketing, Social Media | Also tagged , , , , , , , , , | 12 Comments

Beat Your Competition with Google Local

By Joanna Ciolek | Published: March 16, 2011

Up until now, well established companies with big marketing budgets and unlimited man power were the only businesses that had a chance competing for the top positions in search engine result pages (SERP). Today things are a bit different in the SEO world – a window of opportunity has opened up for small business owners [...]

Posted in SEO/Marketing | Also tagged , , , | 10 Comments

5 Steps to Easy & Effective Keyword Research

By Joanna Ciolek | Published: December 22, 2010

Keyword research is the process of discovering the search terms people type into search engines and it’s an integral part of any internet marketing strategy. People browse the internet to either look for information or buy a product or service. Business owners are obviously more interested in the second group and are trying to lure [...]

Posted in SEO/Marketing | Also tagged , , , | 15 Comments

What’s Happening on the Local SEO Scene and How to Embrace It.

By Joanna Ciolek | Published: November 11, 2010

Local SEO – What’s Happening There’s been a significant change that happened in the local SEO scene recently. Most of you have probably noticed by now the change in SERP’s visual layout. Local results used to be displayed at the top of the search result page as a map with up to 7 local results [...]

Posted in SEO/Marketing | Also tagged , , , , | 11 Comments

Local Search Profile Optimization Tips For Small Businesses

By Joanna Ciolek | Published: October 28, 2010

Local search queries are becoming more and more important in website marketing. Every business catering to local customers should focus on localizing their online campaign in order to leverage great opportunities that are out there. 3 Most Important Steps Of Your Local Marketing Campaign: Claiming your local business listing and/or submitting your website to online [...]

Posted in SEO/Marketing | Also tagged , | 8 Comments

20 Local Marketing Tips For Small Business

By Joanna Ciolek | Published: June 17, 2010

Does your small business cater to local customers? If so, it’s important that you localize your website & your internet marketing so that customers in your area can easily find you when they’re looking for your products and services online. Topping search engine result pages in your local area is more then possible if you [...]

Posted in SEO/Marketing | Also tagged , , , , | 20 Comments

7 Internet Marketing Mistakes Small Businesses Make

By Joanna Ciolek | Published: May 6, 2010

Every decision small business owner makes impacts the overall success or failure of the company, from hiring through marketing. Often small business owners are operating in the dark when it comes to building and growing an online presence for their company. A successful online presence starts with a good understanding of the internet industry, today’s [...]

Posted in SEO/Marketing | Also tagged , , , , , , , , , | 15 Comments

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