Tag Archives: localized search

Connecting Local Business with Customers: Findability Makeover

By Joanna Ciolek | Published: July 8, 2009

Consumers and prospects are looking for your products and services. They must be able to find it easily and quickly, and their expectations must be met after landing on your page. Recently, I was asked to handle a redesign / branding / marketing of a NJ roofing business, LGC Roofing. They basically needed to increase [...]

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5 Non-SEO Tips To Improve Search Rankings

By Joanna Ciolek | Published: June 24, 2009

Search engine optimization (SEO) is the basis for better search rankings. There are many techniques utilized by SEO specialists. When combined they can improve your SERP (search engine result page) positioning if you know what you are doing. There are also non-SEO ways you can leverage to increase your search engine rankings as well. These [...]

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7 Link Building Tips for New Websites

By Joanna Ciolek | Published: June 19, 2009

Inbound links have a huge impact on website rankings. They remain the single most important tool in your website marketing toolbox. Inbound links are like votes. The more, the better. And more importantly, the higher quality the link, the more authority that link passes on. That’s one of the reasons why older websites will typically [...]

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How to Improve Local Search Rankings for Your Small Business

By Joanna Ciolek | Published: June 18, 2009

Let’s be frank. Being a small business can be very difficult. Your competition has all the power in money, brand, recognition. Making an impact might seem difficult but it’s still something any small business can accomplish. Although being smaller makes things more difficult on a national stage, there are plenty of local opportunities any small [...]

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All About Local Search

By Joanna Ciolek | Published: April 17, 2009

In a nutshell, local search involves the use of specialized search engines specifically created to focus on a selected geographic region to find local businesses and websites focused on your area. Local search is used s a directory where users specify a location and narrow their search down to a category, ie. Italian restaurant, until [...]

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