Tag Archives: SEO

5 Small Business Social Media Marketing Tips

I’ve long proclaimed that every small business should utilize the power of social media in their overall marketing portfolio as a low cost, reputation building & marketing tool. In order to reach out to your potential customers you have to be where they are, and these days they are on Twitter, Facebook, and LinkedIn, aside [...]

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Top 6 SEO Strategies for 2010

There is one certainty about search engine optimization (SEO) – the game is always changing. 2010 is the year of real-time, personalized results, growing importance of social, community and collaborative platforms and web mobility. We need to adapt our SEO strategies to stay ahead of the curve. If we cling to “normal” SEO, we stand [...]

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Microblogging Power – 5 Reasons Why You Should Continue to Blog

How many times have you thought about quitting your blog and joining the millions who thought it would be easy but soon realized blogging is hard work? I know, I’ve been there myself. Blogging not only takes time but it takes a lot of effort. You have to figure out an interesting topic, come up [...]

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Connecting Local Business with Customers: Findability Makeover

Consumers and prospects are looking for your products and services. They must be able to find it easily and quickly, and their expectations must be met after landing on your page. Recently, I was asked to handle a redesign / branding / marketing of a NJ roofing business, LGC Roofing. They basically needed to increase [...]

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5 Non-SEO Tips To Improve Search Rankings

Search engine optimization (SEO) is the basis for better search rankings. There are many techniques utilized by SEO specialists. When combined they can improve your SERP (search engine result page) positioning if you know what you are doing. There are also non-SEO ways you can leverage to increase your search engine rankings as well. These [...]

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Link Building? Start With Great Content Then Work It!

Search engine optimization (SEO) techniques and trends come and go but one thing never changes and that is our desire to outrank others. After all, we all want to make money and we all know that those ranking high in SERP will make a lot of money. For years now, link building has been #1 [...]

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7 Link Building Tips for New Websites

Inbound links have a huge impact on website rankings. They remain the single most important tool in your website marketing toolbox. Inbound links are like votes. The more, the better. And more importantly, the higher quality the link, the more authority that link passes on. That’s one of the reasons why older websites will typically [...]

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How to Improve Local Search Rankings for Your Small Business

Let’s be frank. Being a small business can be very difficult. Your competition has all the power in money, brand, recognition. Making an impact might seem difficult but it’s still something any small business can accomplish. Although being smaller makes things more difficult on a national stage, there are plenty of local opportunities any small [...]

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