Custom WordPress Website Design
A Modern Website That Builds Trust And Converts.
I redesigned the All Roofing Solutions site to improve clarity, credibility, and user experience—especially for homeowners searching on mobile. The new site features streamlined navigation, clear service pages, strong calls-to-action, and a professional, trustworthy look that sets them apart from competitors.
The result: a fast, mobile-friendly website built to turn local searchers into real leads.
Modern. Fast. Built to convert.
Search Engine Optimization
Optimized For Performance, Visibility, And Results.
A beautiful website is just the beginning—if it’s not optimized for search engines, potential customers won’t find it. For All Roofing Solutions, I built a comprehensive SEO strategy designed for small businesses competing in a crowded market. This included improving site structure, optimizing service pages for key keywords, implementing technical fixes, enhancing site speed, and strengthening security.
The result? A high-performing site with a 95% performance score, faster load times, and a structure that Google loves—helping this small business compete with much larger companies. My work ensures that All Roofing Solutions not only looks professional but also shows up where it matters most: in front of local homeowners actively searching for roofing services.
Build smart. Rank higher.
Local SEO
Stronger Visibility. Better Rankings. More Qualified Leads.
To compete in the roofing space, All Roofing Solutions needed a strategy that pushed them to the top of local search results. I built a comprehensive SEO plan including improved site structure, keyword-optimized service pages, technical fixes, citation cleanup, and ongoing content.
Since then, they’ve remained competitive among much larger local companies—showing up in the Google 3-Pack for highly competitive searches, even against industry giants with thousands more reviews—while also seeing measurable improvements in rankings, increased traffic, and a steady flow of high-intent leads year-round.
Compete smarter. Rank higher.
Social Media Marketing
Engaging Your Local Audience, One Post At a Time.
Social media is more than just posting—it’s about connecting with your community, building trust, and keeping your brand top-of-mind.
For All Roofing Solutions, I create and manage branded campaigns that showcase services, share helpful tips, and highlight completed projects in ways that resonate with local homeowners. This includes copywriting, graphic design, strategy, and analytics.
By keeping content consistent, visually appealing, and strategically targeted, the brand strengthens relationships with its audience while attracting high-intent leads.
Visibility that turns clicks into customers.
Marketing Strategy
Content Marketing. Social Media Management. Strategy.
Effective marketing doesn’t stop once a website is live—it’s an ongoing effort to stay visible, engage your audience, and drive results. For All Roofing Solutions, I handle content marketing, social media, website updates, and performance monitoring, ensuring the brand stays top-of-mind for local homeowners. This includes:
- Content marketing & blogging
- Social media marketing & management
- Website updates & maintenance
- Performance monitoring
By maintaining this momentum month after month, the company continues to attract high-intent leads, build trust, and grow its presence in a competitive market.
Consistency that drives growth.
★★★★★
Joanna setup our first website and helped us get on the 1st page of Google without having to rely on expensive ads. Since then, we’ve relied on her expertise to grow our business online, improve our SEO, and run social media for our roofing company. She’s affordable, reliable and responsive and I highly recommend her services to anyone who is looking for digital marketing help.
The Results
Turning strategy into measurable success.
The combined efforts in website design, local SEO, and ongoing marketing have delivered measurable, high-impact results for All Roofing Solutions:
- First-page presence for 90% of targeted keywords, including placement in the Google Local 3-Pack
- 150-page blog consistently ranking on the first page of Google
- Domain authority of 37, with over 3,000 ranking keywords and 4,500 backlinks
- Over 65% organic traffic share, driving high-intent leads
- 94% website performance score, ensuring a fast, mobile-friendly experience
- 4,000 new Facebook and Twitter followers, with an 8% engagement rate
- Facebook ads delivering $0.18 cost-per-click, maximizing reach at minimal cost
Ready to attract more customers & grow your business?
Let’s turn your online presence into a growth engine.
View Other Projects
